Owner and principal designer for design studio focusing on product strategy, UX, and UI design for web and mobile. Responsible for day-to-day operations, project scoping, creating design strategies and user research plans, executing designs, presenting to clients, and testing design solutions.
Responsible for the user experience of Warner Bros. Digital Labs international video streaming products, working with stakeholders internally and externally to design strategic plans for improving existing products as well as launching new product initiatives. I helped conduct qualitative and quantitative research, facilitate UX workshops, and assisted in team-building activities. Worked cross-functionally in implementing designs across multiple platforms such as web, mobile, and OTT.
Oversaw delivery.com's user experience for the client and business-facing products. Helped establish a solid practice for an agile design process with product-based sprints, as well as a more research and data focus approach, and worked cross-functionally to implement and test designs. Lead a major initiative to redesign delivery.com’s web app, optimized it for high SEO performance, and revamp our merchant services tools which collectively resulted in exponential user growth and business expansion.
Web, Android, iOS, Roku, tvOS, AndroidTV
Adobe Creative Suite, Figma, Sketch, Invision, Abstract, Flinto, Procreate, Principle, Zeplin, Framer X, Protopie, Blender, Lottie, Asana, Jira, Trello, Miro, Whimsical, Airtable, Webflow, Google Analytics, Optimizely, Google Suite, HTML, CSS, Javascript
Composition, Interaction Design, Motion Design, Graphic Design, Design Standards, Design Systems, Atomic Design, Whiteboarding, Information Architecture, Prototyping, Story Telling, Material Design, Apple HIG, Gestalt Principles, Color, Typography
Heuristic Evaluation, Product Design Thinking, Competitive, Lean UX, Design Springs, User Interviews, Contextual Inquiry, Survey Design, Focus Groups, Participatory Design, Data Analysis: Quantitative & Qualitative, Journey Mapping, Card Sorting, Usability Testing, A/B Testing